Bundesliga champions VfB Stuttgart have leased their stadium name for 30 years to Mercedes Benz, the German car manufacturer confirmed on Monday.
Bundesliga champions VfB Stuttgart have leased their stadium name for 30 years to Mercedes Benz, the German car manufacturer confirmed on Monday.
The 55-seater stadium, one of the few remaining in the German top flight that does not bear the name of a business, will be inaugurated the Mercedes-Benz-Arena during a friendly against English side Arsenal on July 30.
It is currently called the Gottlieb Daimler Stadium, after the founder of German vehicle manufacturer Daimler and inventor of motor fuel.
Renovated for the 2006 World Cup, plans are underway to demolish the stadium in 2009 and replace it with a new 60,000-seater one without an athletics track, which hosted the 1993 world championships.
The 93-million-euro project is expected to be finished by 2011, but has still to receive the backing of local authorities.
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